Authors: Hafsa Lodi, Mariah Idrissi, Ghizlan Guenez
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Modest fashion has grown into a multi-billion-dollar retail sector, upending the status quo of the fashion world. Modesty: A Fashion Paradox tells the extraordinary story of how this came to be, and what we can expect next, as author Hafsa Lodi explores the people and brands shaping the trends and the controversies at the heart of the movement.
In this special launch event in honour of the book’s publication, Hafsa will be joined by the founder and chief executive of The Modist, Ghizlan Guenez and Mariah Idrissi, the first hijabi model to land a global campaign and the “cover girl” for the book. The panel will discuss the paradox at the heart of modest fashion and the latest developments in the industry, and will answer audience questions.
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