Salem Al-Qassimi is the Founder and Principal of Fikra — a design-led educational platform that comprises Fikra Design Studio (est. 2006), Fikra Campus (est. 2017), and the Fikra Graphic Design Biennial (est. 2018). He is a multidisciplinary graphic designer, educator, and entrepreneur.
Al-Qassimi has been teaching design for over a decade — he served as an instructor at the Rhode Island School of Design, an Assistant Professor of Design at the American University of Sharjah, and more recently Adjunct Assistant Professor of Design and Photography at the New York University Abu Dhabi. His research addresses notions of the contemporary cultural identity in the UAE and the region through the lens of design.
Al-Qassimi is an influential educator and design critic invited to universities and as keynote speaker to conferences around the world. He has participated in a number of exhibitions regionally and internationally, featured in many publications, has edited several books, and is also actively publishes articles, reviews, and essays on Arabic typography, culture, design, and design education.