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Shadi Al Hasan

With a background of strategic communications planning, Shadi Al Hasan is renowned for brand positioning and creative alternative solutions.

Al Hasan has successfully developed, planned and executed the branding and integrated marketing campaigns for multinationals such as Philips, Hyundai, BP Middle East and many government departments in the region besides the recently added Smart Media service to his company.

He is an ex M&C Saatchi creative director – local partner, and he currently heads up sister company, Simaty Communication and Rufoof Online, the first Arabic eBook platform on mobile.

He has spoken at conferences and seminars throughout his career and is a regular resident at renowned Pan Arab satellite programs.